Available for Opportunities

RAHUL KUMAR

E-commerce Executive Specialist

Marketplace Analysis & Growth

4.3+
YEARS EXP.
2+
PLATFORMS
260+
ASINS ANALYZED
20+
TASKS MANAGED
Get In Touch View Experience
About Me

E-commerce Executive
Specialist

New Delhi, India
rahul.kumar@stawoack.com +91-78368xxx43

Dynamic and results-oriented E-commerce Executive Specialist with 1.3M+ years of progressive experience managing high-velocity marketplace analysis & growth across Amazon, Flipkart.

E-commerce Marketing Executive with experience in Amazon & Flipkart marketplace research, competitor analysis, product analysis, and listing optimization. Skilled in keyword research, pricing analysis, product visibility improvement, and performance tracking.

Proficient in Amazon Seller Central, Microsoft Excel, and Google Sheets for data analysis and reporting Experienced in analyzing market trends and providing data-driven insights to support business growth.

Competitor Analysis & Benchmarking
Competitor research, pricing analysis, ranking comparison & market performance tracking
Product Opportunity Identification
Product research, keyword analysis, demand evaluation & growth opportunities
Market Gap Identification
Market analysis, customer needs research, niche discovery & business expansion insights
Marketing Analytics & Reporting
Campaign tracking, sales reports, performance analysis & data-driven decisions
Expertise

E-commerce Core Skills

E-commerce Market Research

Researching market trends, customer demand, and product opportunities for business growth.

Market Trends Customer Demand Industry Research Growth Opportunities

Competitor Analysis & Benchmarking

Comparing competitors' products, pricing, and strategies to improve business decisions.

Competitor Research Price Comparison Benchmarking Performance Analysis

Product Research & Analysis

Identifying profitable products through demand, competition, and customer insights.

Product Selection Demand Analysis Competition Check Profitability

Market Gap Identification

Identifying unmet customer needs and discovering new business opportunities.

Gap Analysis Customer Needs Market Opportunities Business Expansion

Product Opportunity Identification

Finding high-potential products based on market demand and customer needs.

Product Ideas Demand Validation Market Potential Growth Strategy

Amazon Listing Optimization

Optimizing listings for higher visibility and better customer engagement.

Title Optimization Bullet Points Descriptions Images

Amazon SEO & Keyword Research

Improving product rankings using keyword research and search optimization.

Keyword Research Search Ranking Backend Keywords SEO Strategy

Amazon PPC & Ad Performance

Monitoring ad campaigns to improve ROI and advertising performance.

Campaign Analysis CTR ACOS ROI

Marketing Analytics & Reporting

Analyzing campaign performance and generating business reports.

Campaign Reports Performance Metrics ROI Analysis Business Insights

Microsoft Excel (Advanced)

Creating dashboards, reports, and advanced business data analysis.

Pivot Tables XLOOKUP Dashboards Data Analysis

Google Sheets & Data Analysis

Managing reports, analysis, and business data with Google Sheets.

QUERY Pivot Tables Automation Reports

Business Performance Tracking

Tracking business KPIs and monitoring performance for better decisions.

KPI Tracking Sales Metrics Performance Reports Business Insights
Career Path

Professional Experience

Marketing Backend Executive

Mahalaxmi

April 2025 – Present
  • Conducted product research by analyzing customer demand, pricing trends, and marketplace opportunities.
  • Evaluated product performance to identify high-potential products for listing and business growth.
  • Supported product selection by comparing market demand, pricing, and customer preferences.
  • Maintained research records and shared valuable insights to support business decisions.

Computer Operator

Internet Cafe Attendant

2020 – 2024
  • Assisted customers with online applications, registrations, and various government portal services.
  • Processed PAN Card, Aadhaar, Passport, ticket booking, and other digital service requests accurately.
  • Verified customer information and documents before online submission.
  • Ensured timely completion of customer requests with a high level of accuracy.

Sales Officer

Gopaljee Ananda Dairy

1 Year
  • Managed daily store operations, ensuring timely opening, closing, and smooth workflow throughout the day.
  • Maintained organized product displays and ensured shelves remained clean, attractive, and fully stocked.
  • Followed company standards to maintain an efficient and customer-friendly store environment.
  • Coordinated daily operational activities to ensure smooth store performance.
Impact

Professional Highlights

01
Marketing Excellence

Product Research & Market Intelligence

Discovering Opportunities Through Market & Customer Insights

  • Conducted market and product research to identify customer demand, emerging trends, and profitable product opportunities across e-commerce marketplaces.
  • Performed competitor analysis by evaluating product positioning, pricing strategies, content quality, and marketplace performance.
  • Analyzed customer reviews and buying behavior to identify improvement opportunities that support better product experience and higher customer satisfaction.
  • Applied keyword research and marketplace insights to improve product discoverability, search visibility, and overall marketing effectiveness.
Product Research Market Intelligence Competitor Analysis Customer Insights Keyword Research
02
Marketing Excellence

Marketplace Growth & Marketing Strategy

Accelerating Product Visibility, Engagement & Sales Growth

  • Developed marketplace pricing strategies by monitoring competitor movements, pricing trends, and customer demand to maintain strong product positioning.
  • Planned and managed promotional campaigns including coupons, deals, and limited-time offers to increase product visibility and improve customer engagement.
  • Evaluated product performance and marketplace trends to identify growth opportunities and support data-driven marketing decisions.
  • Optimized promotional activities by aligning pricing, offers, and seasonal campaigns with business objectives and customer demand.
Pricing Strategy Promotions Product Visibility Sales Growth Marketing Strategy
03
Marketing Excellence

Business Analytics & Performance Insights

Turning Business Data into Smarter Marketing Decisions

  • Collected and analyzed marketplace data to evaluate sales performance, customer trends, and product growth opportunities for informed business decisions.
  • Created structured MIS reports, interactive dashboards, and performance summaries using Microsoft Excel and Google Sheets to simplify business reporting.
  • Monitored KPIs and operational metrics to identify performance gaps, measure business outcomes, and support continuous process improvements.
  • Delivered data-driven insights that supported pricing decisions, marketing initiatives, inventory planning, and overall marketplace performance.
Business Analytics MIS Reporting Dashboard Creation KPI Monitoring Data-Driven Decisions
04
Marketplace Operations

Marketplace Operations Management

Ensuring Reliable Operations Across the Marketplace

  • Managed day-to-day marketplace operations by monitoring listing availability, inventory status, and order flow to ensure uninterrupted business performance.
  • Coordinated inventory planning with warehouse teams by reviewing stock movement, fulfillment methods, and handling time to minimize stock interruptions.
  • Monitored daily order activity, shipment progress, cancellations, and fulfillment performance to maintain smooth marketplace operations.
  • Utilized Amazon Seller Central to manage operational workflows, verify marketplace information, and support efficient order fulfillment.
Marketplace Operations Seller Central Inventory Planning Order Management FBA & FBM
05
Marketplace Operations

Catalog Management & Listing Quality

Maintaining Accurate, Compliant & Customer-Ready Product Catalogs

  • Audited product listings to identify catalog issues, missing attributes, and data inconsistencies that could affect product visibility and customer experience.
  • Restored inactive and suppressed listings by resolving validation errors, updating product information, and meeting marketplace compliance requirements.
  • Improved catalog quality through regular content updates, accurate product attributes, and continuous listing optimization to maintain a consistent customer experience.
  • Verified pricing, product details, and marketplace information to ensure listing accuracy and alignment with business standards before and after publication.
Catalog Management Listing Optimization Product Data Compliance Catalog Accuracy
06
Technical Excellence

Digital Tools & Technical Expertise

Leveraging Technology to Improve Productivity, Analysis & Digital Presence

  • Built responsive websites using HTML, CSS, and JavaScript with a focus on performance, clean UI, and modern web standards.
  • Configured custom domains, deployed websites through GitHub Pages and Cloudflare Pages, and implemented basic on-page SEO with Google Search Console.
  • Created advanced Excel and Google Sheets dashboards using Pivot Tables, XLOOKUP, INDEX-MATCH, Conditional Formatting, and data visualization techniques.
  • Utilized Microsoft Office, Helium 10, keyword research tools, and digital productivity platforms to support business analysis, marketplace research, and reporting.
Helium 10 SEO Keyword Research Google Search Console Advanced Excel Google Sheets Pivot Tables Dashboards Data Analysis HTML5 CSS3 JavaScript WordPress Domain & Hosting Google Apps Script AI Productivity Tools
Learning

Education

B.A. (General)

Completed 2023

Indira Gandhi National Open University

Class XII

CBSE 2017

Government Boys Senior Secondary School

Class X

CBSE 2015

Government Boys Senior Secondary School

Cblueentials

Certifications

CCC Certificate - NIELIT

National Institute of Electronics & Information Technology

O Level Certificate - NIELIT

National Institute of Electronics & Information Technology

Employability Skills Development

PC Training Institute Limited ( PCTIL )

Advanced Microsoft Excel

MIS Reporting, Pivot Tables, XLOOKUP & Data Analytics

Languages
Hindi
Native
English
Professional
Digital Stack

Tools & Technology

E-commerce, Marketing Analytics & Digital Productivity Tools

Seller Central
Helium 10
Excel
Google Sheets
AI Tools
Search Console
WordPress
HTML CSS JS
Cloud Hosting
Automation
GitHub Pages
Cloudflare Pages
Let's Connect

Ready to Scale
Your E-Commerce?

Looking for a dedicated e-commerce executive specialist to manage your marketplace operations, optimize listings, and drive growth? Let's talk.

Email
rahul.kumar@stawoack.com
Phone
+91-78368xxx43
Location
New Delhi, India
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